Commercial Leads - UK - Commercial Lead

Category: Support Centre - Commercial and Marketing

Location: : Holborn

Commercial Lead – Own the Strategy. Drive the Numbers. Connect the Dots.Location:           London, Holborn (Hybrid – 3 days in office, 2 days ...


Commercial Lead – Own the Strategy. Drive the Numbers. Connect the Dots.

Location:           London, Holborn (Hybrid – 3 days in office, 2 days from home or       another location)

Salary:               £70,000 – £75,000 dependant on experience

 

Looking for a role where your commercial instincts, data-savvy mindset and leadership skills can make a real impact?


At Premier Inn, we’re not just about great stays — we’re about smart, strategic thinking that drives performance across a portfolio of nearly 900 hotel sites. As one of our Commercial Leads, you’ll be the driving force behind revenue delivery, market strategy and cross-functional execution for the number of hotels which you are responsible for (circa 120 sites)

Why You’ll Love It Here

· Private healthcare

· Up to 10% matched pension

· Up to 60% discount on Premier Inn stays and 25% discount on our Restaurant brand

· Company Car or Car Allowance

· Annual Incentive of up to 30%

 

Why this role is a game-changer:

This is a high-impact, high-visibility role where you’ll be the market expert — not just reacting to trends but anticipating them. You’ll set the commercial strategy, own the plan and bring together teams across pricing, digital, operations and marketing to make it happen.

What you’ll be doing:

  • Take full ownership of revenue performance across a portfolio of ~120 UK hotels.
  • Set and execute a commercial strategy that maximises volume, revenue and contribution.
  • Monitor market trends, demand signals, competitor activity and external data — including news and macroeconomic shifts — to inform decisions.
  • Build and manage a prioritised backlog of strategic and tactical initiatives.
  • Use advanced Excel (no macros needed) and Tableau to distil complex data into clear, actionable insights.
  • Make fast, confident decisions based on data — and communicate them clearly to stakeholders.
  • Act as the connector across multiple teams, ensuring alignment and accountability from strategy to execution.

What you’ll bring:

  • Proven commercial acumen and a sharp instinct for identifying opportunities and risks.
  • Experience managing performance across multiple sites or markets.
  • Strong analytical skills — able to interpret data, spot trends and make decisions quickly.
  • Excellent communication and influencing skills — you’ll be the glue that brings teams together.
  • A solid understanding of dynamic pricing, perishable inventory, digital acquisition and e-commerce.
  • Confidence in presenting complex strategies and challenging thinking at all levels.

 

This is your opportunity to lead with insight, act with impact and shape the future of one of the UK’s most trusted hospitality brands.


If you’re commercially sharp, data-driven, and ready to lead — we want to hear from you.

 

We’re Whitbread the UK’s largest hospitality business with over 1,200 hotels and restaurants across the UK but we’re more than that.  We’re the 38,000 people who make everyday experiences special that delight over 5 million guests every month. 

We are proud to have been recognised as a Top Employer for 14 consecutive years, voted a top apprenticeship employer by Department of Education and Rate my Apprenticeship, this year we placed #10 in the Stonewall Workplace Equality Index for our commitment to LGBTQIA+ inclusion at Whitbread and have been awarded as a Top 25 Exemplary Employer in the Investing in Ethnicity Parliamentary Matrix as the only hospitality company leading the way in terms of Inclusion.

 


We believe that everyone is unique and there should be no barriers to entry and no limits to ambition. We are committed to being an inclusive organisation that values diversity and welcomes your application whatever your background or situation.

Under-represented groups such as women, ethnic minorities, people with disabilities & members of the LGBTQIA+ community (those who identify as lesbian, gay, bi, trans and non-binary or those who use a different LGBTQIA+ term), are strongly encouraged to build a career with us. Speak to us about workplace adjustments, part-time and flexible working. Where possible we will support this.

Job ref: 78221-4492
Advertised: 19 Jun 2025

You might also be interested in

Digital Product Owners - Product Owner

Location: : Holborn
Categories: Support Centre|Commercial and Marketing
Job title: Product OwnerIntro:Extensible, frictionless payments are a critical enabler for our revenue growth and guest satisfaction across all Digital touchpoints. Accountable for execution of the Pa...

Sales Operations - Senior B2B Analyst

Location: : Dunstable
Categories: Support Centre|Commercial and Marketing
Job Title:                   Senior B2B AnalystSalary:                       £37,000...

CRM - CRM Marketing Exec

Location: : Dunstable
Categories: Support Centre|Commercial and Marketing
Job title: CRM Marketing Executive  Intro: Directly supporting the CRM Marketing Manager, the role of the CRM Executive is to own CRM workflows and the deployment of multi-channel CRM activity ac...

Brand Marketing - Copywriter

Location: : Holborn
Categories: Support Centre|Commercial and Marketing
Marketing Copywriter – Premier InnLocation:       London (Holborn), Hybrid working, 3 days in the office, 2 days working from home or another locationSalary:   ...

Indirect sales - Regional TMC Manager

Location: : Dunstable
Categories: Support Centre|Commercial and Marketing
Job Title:                    Regional Travel Management Company (TMC) ManagerSalary:      &nbs...

We're shaking up the steak world and offering you a fresh + exciting approach to dining out.

Find out more

Our first brand and still one of the UK's best loved restaurants.

Find out more

Our aim is - 'To serve the nation's favourite pub food, at great value prices, in a family friendly environment.'

Find out more

Cookhouse & Pub, a great place to get together.

Find out more

hub by Premier Inn is a smart new concept in urban hotels.

Find out more

Is it our beds, our food, our great value or our people that people love so much?

Find out more

Table Table is the perfect place to get together with family and friends.

Find out more

We serve up delicious dishes full of seasonal flavour and a variety of drinks including local cask ales.

Find out more

We get to serve an amazing 25 million customers each month in the UK.

About Us
A new kind of hotel for Premier Inn

A new kind of hotel for Premier Inn

The first ZIP will be opening in Cardiff March 2019, with more coming soon. Keep your eyes peeled for a ZIP near you.